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About the Author


Chris Ertel

Chris Ertel is co-head of Global Business Network’s (GBN) consulting practice. Since joining GBN in 1997, Chris has led or worked on about 50 long-term strategy projects related to education, regional development, and the consumer goods and financial services industries, among others.

Contributor to The Change Handbook - Available as article-length Fast Fundamentals whitepaper (PDF download): Scenario Thinking



Books by this author:

Scenario Thinking 
Short-Form Content
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