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TABLE OF CONTENTS

Preface

Acknowledgments

Chapter 1: Purpose & Overview
Chapter 2: Three Developmental Streams: A Model for Deciphering the Lessons of the DEC Story

Part One: The Creation of a Culture of Innovation

Chapter 3: Ken Olsen, the Scientist-Engineer
Chapter 4: Ken Olsen, the Leader and Manager
Chapter 5: Ken Olsen, the Salesman-Marketer
Chapter 6: DEC’s Cultural Paradigm
Chapter 7: DEC’s “Other” Legacy: The Development of Leaders
Chapter 8: DEC’s Impact on the Evolution of Organization Development

Part Two: The Streams Diverge, Causing and Organizational Midlife Crisis

Chapter 9: The Impact of Changing Technology
Chapter 10: The Impact of Success, Growth, and Age
Chapter 11: Learning Efforts Reveal Cultural Strengths and Rigidities
Chapter 12: The Turbulent 1980’s: Peaking but Weakening
Chapter 13: The Beginning of the End: Ken Olsen’s Final Efforts to Save DEC

Part Three: Lessons and Legacies

Chapter 14: Obvious Lessons and Subtle Lessons
Chapter 15: The Lasting Legacy of Digital Equipment Corporation

Appendices
A.    DEC’s Technical Legacy
B.    DEC Manufacturing: Contributions Made and Lessons Learned
C.    DEC, the First Knowledge Organization
D.    Digital: The Strategic Failure
E.    What Happened? A Postscript