ENDORSEMENTS

“Ideas Are Free shows how a good idea has no bounds and how pursuing such ideas is the essence of everyone's job today. Robinson and Schroeder outline a workable plan for tapping into this unlimited resource and harnessing its potential. Believe it: Small ideas can yield big results!"

—Bob Nelson, Ph.D., author of the bestselling 1001 Ways to Reward Employees


"In the drive to stay competitive, too many managers overlook the greatest source of new ideas - their own front-line employees. Alan Robinson and Dean Schroeder solve this frustration with Ideas Are Free, a clear and concise prescription for turning an organization into an idea machine. Filled with real-world stories of how great companies generate, act on and reward new ideas, Ideas Are Free will inspire any manager who believes, as I do, that only the innovative thrive!"

—Jeff Taylor, Founder and CEO, Monster Worldwide (Monster.com)

"Alan Robinson and Dean Schroeder provide an invaluable blueprint of how to unlock one of the great assets that is frequently untapped in business -- employee ideas. Ideas Are Free is a must read for every manager."

—Richard A. Goldstein, Chairman and CEO, International Flavors and Fragrances, Inc.

"Ideas Are Free is an engaging guide for tapping the sources of valuable innovation. Its message is clear and useful."

—Clayton M. Christensen, Robert and Jane Cizik Professor of Business Administration, Harvard Business School

"Until you take time to listen, you will never realize the potential in the ideas your employees have to offer your business. Ideas Are Free explains the role every manager plays in unleashing this huge potential."

—Bruce Hertzke, Chairman and CEO, Winnebago Industries

"Robinson and Schroeder shine a bright light on an often-overlooked opportunity --- unleashing the ideas from the employee base. They show you how to encourage, value, and promote ideas and the powerful role these ideas have in a high performance culture and creating a sustainable advantage."

—Bob Warstler, President, Global Sales, Lucent Technologies

"Ideas Are Free is a refreshingly insightful book that managers at all levels should read. It spells out how to take advantage of your most valuable asset --- the combined intellectual capital of all of your people."

—Donald V. Fites , Former CEO, Caterpillar, Inc

"Ideas are the manifestation of encouragement and responsibility. When employees are encouraged to participate and given the responsibility to help solve problems, businesses are the winners. In Ideas Are Free, the authors capture the essence of tapping the talent that already exists in an organization for improvement --- and its importance."

—John F. Smith, Jr., retired Chairman and CEO, General Motors Corporation