TABLE OF CONTENTS

Chapter 1: Green Direction from the Top
Chapter 2: Empower Employees to Take Profitable Environmental Steps
Chapter 3: Your Environmental Management System
Chapter 4: Meet and Exceed Customers' Expectations for Environmental Practices
Chapter 5: Translate Green Practices to Revenues
Chapter 6: Design for the Environment
Chapter 7: Track Progress for Environment and Profit
Chapter 8: Reduce, Reuse, Recycle
Chapter 9: Create Employee Incentives: on the Job and at Home
Chapter 10: Enroll Business Partners
Chapter 11: Environmental Leadership
Chapter 12: Meet the Most Challenging Regulations
Chapter 13: Green Buildings to Lean On
Chapter 14: Let Creativity Soar
Chapter 15: Use Tactics to Convince and Inspire
Chapter 16: Consider Culture
Chapter 17: Be an Environmental Activist Using Tactics that Benefit Business
Chapter 18: Avoid Being a Lean and Green Detractor

Conclusion: The Fastest Route to Lean and Green

Appendix: Resources to Jumpstart Lean and Green Efforts