ENDORSEMENTS

Bill Treasurer gives any aspiring leader a practical guide on how to develop the courage that is needed to make an organization a winner. He teaches us that those “sweaty palms” moments are, in fact, required to get outside of one’s “comfort zone” and doing that is necessary for personal growth. Courage Goes to Work gives us the conviction that ordinary individuals can achieve extraordinary results.

—Joe Forehand, retired chairman and CEO, Accenture

Fear and doubt are the two greatest enemies of high performance in the workplace. This powerful book shows you how to instill more and more courage and confidence in every person, releasing personal potential you didn’t know you had available.

—Brian Tracy, author, The Power of Self-Discipline

Great companies have bold strategies. But bold strategies have to be implemented by courageous people. Courage Goes to Work offers valuable ideas for boosting workforce performance by building people’s courage. This is top-shelf management reading with bottom-line implications.

—Tom Bell, chief strategy officer, First Data

I loved Bill’s first book, Right Risk, and I love Courage Goes to Work even more. Bill’s unique life experiences, along with his gritty business knowledge, make a powerful combination. The result is a book that will transform the way you think about courage, and the way you manage your people, too.

—Sharon Jordan-Evans, executive coach, keynote presenter, coauthor, Love ’Em or Lose ’Em: Getting Good People to Stay

This book is truly awesome! Bill Treasurer has stolen courage from the gods and brought it to the workplace, where it is desperately needed. Everyone in a leadership role should put this book on their must-read list. After reading it, you may find the courage to buy a copy for your boss!!

—Chip Bell, author of Customer Loyalty Guaranteed

There are few business books that can truly be called transformative, and Courage Goes to Work is one of them. It offers tangible ideas for helping workers have more initiative, confidence, and backbone. If your employees could use more of those things, then this book is for you.  

—David Baruch, CIO, Hewitt Associates


Courage is the first and most important component of success in business.  Without it, there is nothing more than mediocrity and boredom.  Bill Treasurer captures this awareness in his book and instructs us in making sure we're not overlooking that important aspect of fulfillment and success in our working life.

—David Ryback, co-author, Psychology of Champions

Bill Treasurer is like a modern day Wizard of Oz who helps to make us more courageous, not just at work, but in life. Instead of giving us medals to remind us not to be afraid, he offers buckets of specific tools that show us how to tap into our inner courage whenever and wherever we need it. This will be one of the most dog-eared books on my shelf. And it will hold a place of honor right next to his other gem, Right Risk.

—Marilynn T. Mobley, Senior Vice President and Strategic Counsel, Edelman & Associates

You will not find a more clear voice on courage than Bill Treasurer’s … Let him guide you to the heights where your life and work become extraordinary—because you understand your fear and that of others, and bring out the courage in each.

—Ira Chaleff, author, The Courageous Follower: Standing Up To and For Our Leaders

Courage is good for any industry.  But when you work in the wicked world of drug law enforcement the stakes are even higher.  In my field, an agent at any level from those working the street to senior executives, an absence of courage can cost lives.  It is great news that it turns out that courage can be taught – thanks to Bill Treasurer.

—June W. Rodgers, retired special agent in charge, New England Field Division, Drug Enforcement Administration

Courage Goes to Work is a must-read for anyone who needs to show up with strength at work every single day. This is an inspiring book about how we can all be a little more brave, authentic and effective in our professional and personal lives. I was personally inspired by the message and will be recommending this book to everyone I know.

—Brendon Burchard, author, Life's Golden Ticket

Whenever I'm feeling a bit chicken, I need only pick up Bill's new book, Courage Goes To Work, and my own courage starts to rally.  By the time I'm finished reading, I'm feeling like an eagle -- ready to fly high and take on any challenge!

—BJ Gallagher, coauthor, A Peacock in the Land of Penguins


Bill Treasurer is a remarkable guy. He’s lived courageously in business (first as a professional daredevil in theme parks; then, as a business owner and speaker) and in his personal life (caring for his daughter with special needs; then, battling his own cancer).
 
In ‘Courage Goes to Work,’ Bill reveals the strategies he’s used to do the things he’s needed to do, in spite of uncertainty or fear. What's more, he gives readers the instruction they need to take on intimidating yet meaningful situations in the world of work. Bill’s book is as inspiring as it is practical.
 
—Mark Levy, founder of Levy Innovation: A Marketing Strategy Firm, and author, Accidental Genius: Revolutionize Your Thinking Through Private Writing

Finally a practical and inspiring book about the virtue that is perhaps most needed yet most lacking in the world today -- courage. If you ever wish that you could overcome your apprehensions and fears so that you could more fully reach your potential and dreams, a good place to start is to read this book.

 —Charles C. Manz, author, The Power of Failure, The Leadership Wisdom of Jesus, The Virtuous Organization, and Nice Guys Can Get the Corner Office

 Thank you Bill for taking the time to give us another lesson in how to get what you want. In “Courage Goes to Work” Bill Treasurer takes a mysterious and complex subject that touches everyone and breaks in into bite size, manageable, chunks. Looking at the small pieces enables you to take care of the critical task we all face – moving toward what we have feared and avoided in the past. Buy this book today and take action tomorrow!    

—Stewart Levine, Resolutionary and author, Getting to Resolution, The Book of Agreement and co-author Collaboration 2.0

How do you motivate people are too comfortable or too afraid? In Courage Goes to Work,  Bill Treasurer provides practical answers to this question.  He points out that to instill courage is to encourage and wants you, as a manager, to become a chief encourager. Drawing on his experience as a seasoned business consultant and stunt diver he will show you how. This book should be on every managers bookshelf.

—Cindy Ventrice, author, Make Their Day! Employee Recognition That Works

Bill Treasurer does more than define and describe and entertain. He shows you how. His work is not theory and inspiration—it is theory and application and inspiration and that is what makes his thinking so useful and needed. Most managers and leaders I know want to make a difference and they don’t see that courage, more than thought alone, is the key to making a lasting difference. Courage Goes to Work is an indispensable guide for the day-today courage that makes workplaces, leaders, all of us, better.

—John Schuster, author, Answering Your Call.

To live and work in a world of accelerated change requires individual courage. Bill Treasurer captures the essence of courage in his newest book, Courage Goes to Work.  He takes an attribute that others might think is ethereal and makes it concrete.  He illustrates how anyone can access their courage and how others can create an environment where courageous behavior can flourish. With an abundance of courage individual and organizational greatness can be achieved!

—Leslie Yerkes, President, Catalyst Consulting Group, Inc., author, Fun Works: Creating Places Where People Love to Work

Courage Goes to Work is an insightful call to summoning courage in self and courage in others.  This is a very insightful guide, blending Treasurer’s expertise in areas of risk and courage and harnessing their impact for increased results, performance and effectiveness.

—Harry E. Chambers, author, My Way or the Highway: The Micromanagement Survival Guide

Courage is a mirror. It is self-defined. It is self-imposed. Bill offers a challenge to the concept of improbable. He transforms off-limits into a provocative possibility for stepping out of our way and into our leadership.

—Steven H. Cady, Graduate Professor, Director, The Institute for Organizational Effectiveness Bowling Green State University, coauthor, The Change Handbook

Most of us take our minds to work but leave courage at the door. In this compelling book, Bill Treasurer provides three nourishing lunch buckets to take to work everyday, try courage, trust courage, and tell courage. In doing so, you’ll have all you need to be a better person and a better leader.

—Dick Axelrod, author, Terms of Engagement: Changing the Way We Change Organizations