TABLE OF CONTENTS

Introduction: Focus on What You Want

Chapter 1: Why We Focus on What We Don't Want

Chapter 2: Rewire Your Brain for Better Outcomes

Chapter 3: Play to Your Strengths and Control What You Can

Chapter 4: Tune in and Take Charge

Chapter 5: Craft Personal "I Wants"

Chapter 6: Craft Professional "I Wants"

Chapter 7: Turn Actions into Outcomes

Chapter 8: Drive Red Cars to Critical Mass

Conclusion: It All Begins with You